Three steps to a solution:
The Digital Insurance Platform integrates all the technologies to make data freely available. Data is translated from multiple systems into one uniform structure, based on the industry standard ACORD. Because all data is now centrally available in a uniform data model, you gain clear insight into what is recorded in your systems.
Create effective campaigns based on all the freely available data within the platform. You know more about your customer and can reach them better, both online and offline. Feed your marketing automation with information from the Digital Insurance Platform. This allows you to serve the customer throughout the entire life cycle with products that are truly relevant. This enables you to run campaigns for specific target groups. Marketing is data-driven, more personal and therefore more effective.
With the Digital Insurance Platform you can execute your marketing campaigns faster and more easily, at the same time reducing the time-to-market for new and innovative propositions.