How do you keep customers happy?

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Omni-channel. 360 degrees customer views. Single source of truth. First time right. Customer Journeys.

In the world of customer satisfaction and ‘customer experience’, the latest jargon flying around your head at an increasingly dizzying speed, doesn’t make it any easier to understand what it’s really all about.

Insurers who think they can improve customer satisfaction with a big bang and just a few IT investments often find themselves deceived. So how do you handle it when extreme expectations become the norm?

Read the full eBook here.


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